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» Monthly Archives: January 2008

SEO for CEO's: South Florida CEO Magazine interviews Lisa Buyer

By: Lisa Buyer on 01/02/2008

South Florida CEO Magazine
interviews Lisa Buyer
A tech savvy article in the December issue of South Florida CEO magazine called Search Rescue notes The Buyer Group’s CEO, Lisa Buyer
as an expert source on how online public relations can improve organic
search results.  The article highlights the key differences between
search engine marketing (SEM) and search engine optimization (SEO)
while weighing out the pros and cons of each.  Click here to see the… Read more »

Best Online PR Strategies for 2008. Digg it.

By: Lisa Buyer on 01/01/2008

Deerfield Beach, FL – January 1, 2008 – Facebooking, Twittering and LinkingIn are now part of the everyday routine for many, which in turn is creating big business for the sport of ‘hanging out online.’
 
While 2007 was the year social networking blasted into the corporate world with the likes of Facebook, Twitter and LinkedIn, and social media outlets like Digg, Del.icio.us and StumpleUpon became household names, businesses are reevaluating PR strategies looking… Read more »