Demonstrating the explosive growth of social media sites, USA Today may have become the world’s first major news outlet to write a story entirely from interviews on Twitter, the Web’s newest hotspot.
According to a social media webinar presented by SEMPO (Search Engine Marketing Professional Organization), more than 14% of CEOs are now actively tweeting. USA Today Money Section’s Del Jones completed his story exclusively with CEO sources reachable through Twitter.
This statistic highlights… Read more »
The Buyer Group’s CEO, Lisa Buyer, along with social media intern, Matt Innes, stepped up to bat yesterday with former Florida Marlin’s All Star Jeff Conine filming video testimonials for the Shop To Earn/Shop To Earth network. Five videos were produced detailing ‘Mr. Marlin’s’ personal and business experiences with ShopToEarn.
The clips were filmed in Conine’s personal memorabilia room and will be used as part of Shop To Earn’s social media PR strategy. They… Read more »
Matt Innes is the newest member of The Buyer Group team, working as a social media intern for the summer of 2009. A senior at the University of Florida, Matt is majoring in Public Relations with minors in Sports Management, Entrepreneurship and Education. He is a member of UF’s PRSSA chapter and his previous journalism experience includes writing for the Fort Lauderdale Sun-Sentinel’s Next Generation program.
Matt’s role at The Buyer Group ranges from… Read more »
Lisa Buyer returns from Los Angeles where she was a featured speaker at the Shop to Earn Six Steps to Success conference. Her presentation focuses on the growing popularity, power and influence of social media.
Lisa demonstrates how Shop to Earn representatives can get started on social media sites like Facebook, Twitter, YouTube and LinkedIn as a way to maximize their business networks. The live presentation was taped and will be a part of… Read more »
Lisa Buyer has been invited back to speak at Search Engine Strategies San Jose from August 10-14, 2009. This time, Buyer will be speaking on search and find. Literally. The Buyer Group has been working on the Tiffany Sessions Project, a social media campaign to find a clients daughter who went missing 20 years ago. Buyer will discuss the social media and SEO tactics used to find leads in the Tiffany Sessions case. Read… Read more »
The Buyer Group’s Lisa Buyer with Sarah Van Elzen take the lead of a social media webinar designed exclusively for the Shop To Earn Network. This Social Media Boot Camp gives interactive training on how to get started on social media sites, with a special focus on Twitter. Shop To Earn’s President and CEO Dan Swiniarski fully embraces Twitter, now communicating meaningful updates twice a day to the 80,000+ Shop To Earn Network. Follow… Read more »
