By Lisa Buyer @lisabuyer on Twitter
Watching the ShopToEarth social circles grow online over the past few years is exciting and rewarding. It’s hard to believe many of ShopToEarth’s social media networks were launched less than 18 months ago, and now it seems a daily routine for us to wake up and check-in on Facebook, Twitter, LinkedIn and most recently Foursquare!
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We just hit the one-year anniversary of our Social Media Happy Hour Webinars, and speaking of anniversaries: YouTube just turned 5 years old! When we started the ShopToEarth Facebook Fan Page in January 2009,… Read more »
Delivering the power of interactive pr, search and social media to the field of B2B planning software, The Buyer Group provides public relations, search engine optimization and digital media strategies for Holland-based software company Quintiq
Deerfield Beach, FL – May 11, 2010 – “Companies settling for traditional public relations are finding themselves getting nowhere… fast,” says The Buyer Group CEO Lisa Buyer.
Expanding its social media, digital branding and search engine optimization portfolio to include an international B2B software company, The Buyer Group welcomes a new client to its PR roster: Holland-based Quintiq.
Quintiq provides advanced planning, scheduling and… Read more »
Foursquare is fun. It’s engaging. It’s also undeniably growing in popularity, reaching 1 million users last month after just over a year of service. But how can your business benefit from the Web’s leading location-based social network?
The truth is Foursquare offers brands and businesses a unique way to interact with their most loyal fans, offer incentives for casual fans and wrap up this bundle of engagement with some pretty nifty SEO benefits.
First, as with most social network profiles, Foursquare venue pages are ranking in search results, delivering a link that contains your business name, address and phone… Read more »
Geotargeting is the new social media buzz, as long as you don’t become the target of the weird and creepy.
How to Unlock Your World With Foursquare
Howcast.com | MySpace Video
A marketers dream, Geolocation companies like Foursquare, Twitter Local, GoWalla! and Google can also make it easy prey for stalkers and cyber weirdos. These geo-mapping tools make it much easier for people who don’t personally know me to access where my physical location is any time of day or night. A big risk for women to become victim to cyber-stalking.
So I tweet, “like”, and post my daily… Read more »
