Happy #Follow Friday!
I’ve been waiting for this day for almost three years! The opening of the movie Eat, Pray, Love starring Julia Roberts. The book was one of my faves so I couldn’t help but tie in my most recent published article. By the way…my fave #FF @zappos, @mashable, @tonyrobbins, @dalailama
Just published: Agencies Eat, Pray, Love for PR
The midlife crisis of public relations and traditional media is a serious one that… Read more »
The Buyer Group CEO @LisaBuyer tweets and speaks with #SESconf #SESSF attendees about the ever-changing world of digital PR and online media
Orlando, FL – July 30, 2010 – SES Summer Lovin Happens So Fast in San Francisco… and The Buyer Group’s Lisa Buyer heads west to the City by the Bay where the tweets and talk is the latest in search and social at Search Engine Strategies (SES). Why should a CEO, CMO… Read more »
Peter Shankman started HARO (Help A Reporter Out) in 2007 with a Facebook Group and two overweight cats, he explained in a blog announcing the sale of his wildly popular PR service to Vocus Inc.
HARO, a free service matured through a deft use of social media, connects journalists on deadline with public relations professionals and small business owners with stories to share.
The Buyer Group has been a HARO subscriber since the service’s… Read more »
If you’re looking for The Buyer Group CEO @lisabuyer during SES Toronto, you’ll find her turning a social media triple play: Moderating, Presenting and Socializing.
With less than a month before SES Toronto, The Buyer Group is gearing up to highlight the intersections of search engine optimization, social media interaction and public relations relationships.
Moderating the panel “Successfully Integrating Search & Social Media,” Buyer will lead the discussion on integrating your Search and Social… Read more »
Living and working in a social media world is part of The Buyer Group’s client ShopToEarth green way of business. Adding to its repertoire of training tools and educational seminars, ShopToEarth presents a monthly social media happy hour. Hosted by The Buyer Group’s President and CEO Lisa Buyer and ShopToEarth Networker Stacy Kinney, the ShopToEarth social media happy hour will take you to the next level of digital business. Each month is different, so… Read more »
There’s a reason the PubCon motto is, “We start where other conferences finish.”
Joining over 200 expert speakers in Social Media, Affiliate Programs, Search and SEO/SEM, The Buyer Group CEO Lisa Buyer kicked off PubCon Dallas 2010 moderating the panel Personalized Search + Universal Search = Life Goes On.
SEO and digital marketing heavy-hitters Brian Combs, principal of ionadas local, Amanda Waltington Ph. D., founder of Search for Profit, and Michael Gray, president of… Read more »
As millions worldwide watched a stoic, unfamiliar Tiger Woods admit wrongdoing and attempt to repair an image shattered by secrecy and sex, reactions on Twitter were as diverse and polarizing as Tiger’s mistresses. Much has been made about Tiger’s public relations response, or lack thereof, since the golf icon’s single car crash in November and stories of infidelity flooded the news.
Today, The Buyer Group was monitoring the public’s reaction online and has compiled… Read more »
Online PR Presentation on Blogs, Social Media & Google News Search Results
Deerfield Beach, FL – March 24, 2009 – How fast does news travel on Google News? “In a New York minute,” says Lisa Buyer, president and CEO of leading interactive PR agency The Buyer Group and guest speaker at Search Engine Strategies (SES) New York March 24-26, 2009.
As part of the News Search SEO Panel, Buyer will discuss how launching a… Read more »
Deerfield Beach, FL – July 21, 2008 – The Buyer Group asks: What does online PR mean to a business? Answer? More than just an optimized press release. Can Google index your site? Is your online news optimized for today’s journalists and bloggers? Does your Web site have good and useful content that is relevant to a user’s search?
In a continuing effort to better serve new and existing clients, The Buyer Group introduces… Read more »
By Lisa Buyer
The best way to foster a bad reputation is avoid confrontation, give no explanation and…oh… let’s not forget don’t pay your bills.
A good example of this is a story covered in a Virginia daily newspaper about the“prominent” real estate developer, Sandler at Greater Marathon Bay, LLC who hired The Buyer Group to handle the public relations for Marlin Bay Yacht Club. This March, the “reputable” real estate developer decided that… Read more »
