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» Posts Tagged With: Lisa Buyer

Social Media Responds to Tiger Woods Mea Culpa

By: sarah on 02/20/2010

As millions worldwide watched a stoic, unfamiliar Tiger Woods admit wrongdoing and attempt to repair an image shattered by secrecy and sex, reactions on Twitter were as diverse and polarizing as Tiger’s mistresses. Much has been made about Tiger’s public relations response, or lack thereof, since the golf icon’s single car crash in November and stories of infidelity flooded the news.
Today, The Buyer Group was monitoring the public’s reaction online and has compiled… Read more »

The Buyer Group’s Upcoming Social Media, PR and SEO Industry Events

By: Lisa Buyer on 02/18/2010

Lisa Buyer delivers online PR insight + shares how businesses can leverage the powerful reach of social media to increase sales, generate leads and improve customer service at the industry’s top seminars, webinars and conferences
The Buyer Group is more than interactive when it comes to industry conferences and dedicated to leading the pack with social media, online public relations and search engine marketing trends. During the past year, the communications industry witnessed unprecedented… Read more »

Lisa Buyer Talks to SFBJ about CEOs, Social Media and Google Wishes

By: Lisa Buyer on 12/30/2009

As 2009 comes to a close, Jeff Zbar of The South Florida Business Journal caught up with several marketing executives in the Sunshine State to see what they are wishing for in the New Year.
Lisa Buyer, President and CEO of The Buyer Group is hoping for some Google grace for her public relations clients and even more success bringing together the domains of social media and search engines.
Keep reading to see Lisa’s… Read more »

Snow, SEO and CEOs @SES Chicago, Lisa Buyer Presents on News SEO Panel

By: Lisa Buyer on 12/08/2009

Let it snow for SEO at Chicago’s Search Engine Strategies conference where Lisa Buyer presents on the News Search SEO panel today with Newsforce CMO Dana Todd (@danatodd) and YouTube and Video Marketing author Greg Jarboe (@gregjarboe), moderated by Top Rank Blogger Lee Odden (@leeodden).
The power of search is changing the game for public relations and social media says Buyer, president and CEO of The Buyer Group, an interactive online PR and branding… Read more »

The Buyer Group on Relationships, Social Media + Good PR

By: Lisa Buyer on 11/23/2009

By: Lisa Buyer
Did you know 1 out of 8 couples married in the U.S. last year met via social media, according to our favorite site www.mashable.com. Talk about chemistry!
As an interactive PR agency, The Buyer Group says people need a reason to interact with you on social media. It’s kind of like building a little chemistry for that first kiss. If you can’t relate by being engaging, entertaining or humorous, not only… Read more »

Online PR, Social Media and Greetings from PubCon Las Vegas

By: Lisa Buyer on 11/12/2009

Things will never be the same…
It may sound like a break up line, but in business, it’s true. Social media and search are changing how we do business – including everything from customer service to online branding to marketing.
Looking for me this week?  Follow me on Twitter.com/lisabuyer for status tweets. (And if you’re wondering what Twitter is, then ummmm, we should talk.)
I’m a speaker at PubCon Las Vegas, a national search… Read more »

Lisa Buyer Delivers Online PR and Twitter Insight at PubCon Conference

By: Lisa Buyer on 10/15/2009

Interactive PR and social media specialist joins over 200 speakers, including Zappos CEO Tony Hsieh, and shares how to maximize PR with social media

Lisa Buyer with Groundswell’s Charlene Li Video Interview

By: sarah on 08/20/2009

It’s what every CEO should know, SES San Jose keynote speaker Charlene Li maps future of search and social media at SES San Jose 2009.

CEO’s, decision makers, marketers, and business owners need to break out of the bubble and explore social media. An authentic relationship with clients and prospects via social media can create essential benefits for any business.
Charlene Li, the Founder of Altimeter Group and co-author of Groundswell, gave her keynote… Read more »

The Buyer Group Welcomes Industry Experts to Interactive PR Team

By: sarah on 08/01/2009

More than just a press release, online PR and branding agency programs offer investor relations, social media, search engine strategies, journalism, and digital media talent
Delray Beach, FL – July 31, 2009 – What assets should a business look for when hiring an online PR agency? Talent, credentials, resources and results, says Lisa Buyer, PR agency owner, blogger and SES speaker. The Buyer Group announces the addition of a diverse team of industry experts… Read more »

Social Media Linked to Marlins’ Star Jeff Conine

By: sarah on 05/26/2009

The Buyer Group’s CEO, Lisa Buyer, along with social media intern, Matt Innes, stepped up to bat yesterday with former Florida Marlin’s All Star Jeff Conine filming video testimonials for the Shop To Earn/Shop To Earth network. Five videos were produced detailing ‘Mr. Marlin’s’ personal and business experiences with ShopToEarn.
The clips were filmed in Conine’s personal memorabilia room and will be used as part of Shop To Earn’s social media PR strategy. They… Read more »