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» Posts Tagged With: mashable

Social Media Responds to Tiger Woods Mea Culpa

By: sarah on 02/20/2010

As millions worldwide watched a stoic, unfamiliar Tiger Woods admit wrongdoing and attempt to repair an image shattered by secrecy and sex, reactions on Twitter were as diverse and polarizing as Tiger’s mistresses. Much has been made about Tiger’s public relations response, or lack thereof, since the golf icon’s single car crash in November and stories of infidelity flooded the news.
Today, The Buyer Group was monitoring the public’s reaction online and has compiled… Read more »

Two David’s Team Up Against Google Goliath

By: sarah on 07/29/2009

The battle for online market share is continuing to intensify as Microsoft opens a can of competition at the established search engine powerhouse, Google.
Microsoft’s latest attempt to thrust its newly released Bing.com into the fray has them teaming with Yahoo.  Under the partnership, Yahoo is abandoning its own search technology in favor of the newly developed Bing algorithms.
According to Mashable.com, a partnership with Yahoo provides Microsoft the scale and advertising opportunities needed… Read more »

10 Twitter Tips: Make The Most Out Of Each Post

By: sarah on 07/28/2009

With rumors spreading that Google will soon offer real-time search capabilities, allowing for the indexing of Tweets and other up-to-the-minute data, it is becoming essential that users optimize their Twitter profiles and content to rank highly in search results.
The following list is a breakdown of the Top 10 Twitter SEO Tips from Mashable.com.  As an online public relations agency, The Buyer Group uses each of these strategies to manage and optimize clients’ social… Read more »