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» Posts Tagged With: search engine optimization

@LisaBuyer Tweets from Search Engine Strategies #SESSF

By: sarah on 08/20/2010

How social is your website? The question of Tuesday’s SES Express Site Clinic where CEOs, CMOs and marketing pros put their Websites to the social media test.
Here is a sneak peek of Lisa Buyer and colleague UK-based Tracy Falke giving social media “personality check” ups at SES San Francisco. Learn from these companies as they learn to make new friends, get more leads and increase visibility by adding some fresh socialization tools and… Read more »

SES Toronto Social Media Triple Play with The Buyer Group CEO Lisa Buyer

By: Lisa Buyer on 06/02/2010

If you’re looking for The Buyer Group CEO @lisabuyer during SES Toronto, you’ll find her turning a social media triple play: Moderating, Presenting and Socializing.
With less than a month before SES Toronto, The Buyer Group is gearing up to highlight the intersections of search engine optimization, social media interaction and public relations relationships.

Moderating the panel “Successfully Integrating Search & Social Media,” Buyer will lead the discussion on integrating your Search and Social… Read more »

The Buyer Group Adds PR/SEO + Social Media Client Quintiq

By: Lisa Buyer on 05/21/2010

Delivering the power of interactive pr, search and social media to the field of B2B planning software, The Buyer Group provides public relations, search engine optimization and digital media strategies for Holland-based software company Quintiq

Deerfield Beach, FL – May 11, 2010 – “Companies settling for traditional public relations are finding themselves getting nowhere… fast,” says The Buyer Group CEO Lisa Buyer.
Expanding its social media, digital branding and search engine optimization portfolio to… Read more »

Foursquare SEO Perks + 4 Ways for Businesses to Interact

By: Lisa Buyer on 05/12/2010

Foursquare is fun. It’s engaging. It’s also undeniably growing in popularity, reaching 1 million users last month after just over a year of service. But how can your business benefit from the Web’s leading location-based social network?
The truth is Foursquare offers brands and businesses a unique way to interact with their most loyal fans, offer incentives for casual fans and wrap up this bundle of engagement with some pretty nifty SEO benefits.
First,… Read more »

Duplicate Content a “No Go” for SEO and Online PR

By: sarah on 06/11/2009

One of the latest challenges in the SEO and online PR world is the issue of duplicate content.  One of the latest challenges in the SEO and online PR world is the issue of duplicate content.
While it may be mildly annoying for you to read the same sentence twice, duplicate content is a major problem for search engines trying to return unique and distinct results.
At The Buyer Group, we are constantly learning… Read more »

Lisa Buyer Gets Ink: All Eyes on PR

By: Lisa Buyer on 05/05/2008

All Eyes Online
Best PR Strategies for More Visibility and Qualified Leads

By Lisa Buyer
What do you say when your customers ask “How come your company doesn’t come up in Google?”
Does your public relations strategy consider your buyer’s online ‘search’ habits? Are you coming up in key word searches related to your brand name, product or service? Are you participating in the online conversations and getting search engine visibility in Google News,… Read more »