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» Posts Tagged With: South Florida Business Journal

Tweeting Dr. Wigoda Featured in South Florida Business Journal

By: sarah on 09/21/2009

Tweeting doctors boost exposure and uncover their market
South Florida Business Journal – by Jeff Zbar
Paul Wigoda tweets a few times a week. It may be about breast augmentation, statistics on pectoral implants or the difference between “smart” and traditional liposuction.
To date, some 122 Twitter users are “following” the doctor. He hopes he’s reaching a new audience with every tweet.
“This is just one more way to speak to patients and potential… Read more »

Coffee Talk, BizJournals.com + Social Media

By: sarah on 06/02/2009

It’s no secret that traditional newspapers are facing an uphill battle when it comes to circulation and readership in this era of fast-paced, on-demand and online news. Instead of fighting this current, the South Florida Business Journal is riding it, using social media and online tactics to attract new readers and boost distribution of its stories.
Speaking at a breakfast presented by Business Wire, Kevin Gale, editor of the South Florida Business Journal, described… Read more »